Well, the answer is the same for all small businesses, no matter the turn, the market, the location or its sales volume, everyone needS MARKETING. Everyone somehow does, even if they don’t know for sure what they call what they do every day: write down appointments, call their customers, offer them a drink, place sideboards, do promotions, etc. All this is MARKETING in some way, the important thing is to identify the efforts and join them to a general strategy.
I would recommend many things, depending on your current situation, but no matter where you are and how you are doing it there are five things that you should not miss: